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Head of Marketing

À propos

A ScaleUp that transforms nonprofit management

Market Leaders: AssoConnect is the leading software for nonprofit management in France, one of the largest markets in the world, with over 1.5M nonprofits!

We are expanding to Europe thanks to our partnership with team.blue.

Impact-driven: AssoConnect helps over 40,000 nonprofits by saving their time, energy, and money. We allow them to spend more time on their purpose and ease how they communicate with their members & donors.

Highly ambitious: AssoConnect is growing very fast as we want to build THE new standard for nonprofit management. We are backed by a top-tier partner with team.blue, allowing both organic and external growth.

Why should you join AssoConnect?

Impact
You will have the unique opportunity to work in a scale-up with a positive impact on the world. At your level, you will have a strong impact on shaping the future of the company.

Fast-paced, continuous learning
We believe in investing in the learning of our team through ongoing coaching and training. You will be coached both by your peers and the best external advisors.

Culture & Team spirit
We don’t compromise on our values: Simplicity, Excellence, Benevolence.

Descriptif du poste

Organization

As a member of the Executive Committee, you will report to the CEO.

You will closely work with external parties as well as 5 employees within your team.

Mission

Make AssoConnect the undisputed leader in nonprofit software across Europe in the coming 3 years.

You will lead the Marketing department. As such, there are 2 main missions

  1. Operations - Ensure that all Marketing matters run smoothly.

  2. Strategy - Strategic partner to the Executive Team & CEO.

Objectives

  1. Craft and execute a strategy leading to 30% YoY organic profitable Growth

* Build the strategy (following the rule of 40)

* Drive Execution excellence (inc. roadmap & OKRs)

  1. Develop and train a High-Performance Team

* Support and upskill the team through training.

* Recruit top talent.

* Implement rituals with clear KPIs and ROI-focused objectives.

  1. Diversify our acquisition channels

    Pilot and evaluate innovative growth levers such as:

* GEO & AI initiatives

* Social

* Outbound

* Marketing engineering

* etc.

  1. Enable European expansion & Cross-sell

* Validate GTM strategy

* Support localization, pricing, and team ramp-up with data-backed recommendations.

* Deliver input for the launch playbook and timeline.

  1. Support M&A initiatives

* Conduct initial marketing assessments.

* Evaluate fit and synergies (brand, channels, team structures).

* Provide recommendations.

Profil recherché

Not ticking every box is OK: it means you’ll have room to learn and grow at AssoConnect. If you think you can be a great match, we are interested in hearing from you!

Experience

  • 8+ years of experience.

  • Experience in SaaS or B2B Tech in growth environments.

  • Experience in managing a team.

Soft Skills

  • Energy and drive

  • ROI Driven

  • Problem-solver

  • Collaborative

  • Ambitious and hard worker

Hard Skills

  • English and French: fluent

  • Marketing tools:

    - SEO (Semrush, Ahrefs, Google Search Console)

    - SEA (Google Ads, Meta Ads Manager)

    - Hubspot (or lookalike)

  • Strong interest in low-code & AI

Process de recrutement

  • Meeting with Marine, Chief of staff.

  • Remote use-case debriefed with 2 marketing team members.

  • Meeting with Arnaud, CEO.

  • Meeting with Sylvain (CTO), Armand (head of Sales) and a board member.

  • Small gathering with the team

Informations complémentaires

  • Type de contrat : CDI
  • Lieu : Paris, Marseille
  • Niveau d'études : Bac +5 / Master
  • Expérience : > 7 ans
  • Télétravail partiel possible
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